Articles, Guides & Resources To Help eCommerce Professionals Succeed
Sunken Stone’s curated collection of eCommerce tips, insights & guides will help you sell more online.
7-Step Checklist For Effective Sponsored Brand Ads On Amazon
Sponsored brand ads are a great advertising asset to leverage on Amazon. Here's how to run them effectively to increase brand awareness.
Here’s How To Add A Video To Your Amazon Listing In 5 Minutes
Video is a powerful tool to boost your Amazon sales. Here's a quick tutorial on how to add one to your listing in less than 5 minutes.
The Top Accounting and Bookkeeping Programs for Amazon Sellers
You shouldn't need an accounting background to track your sales and expenses accurately, but it's worth knowing what you're looking at when trying to make some sense of the numbers.
Why Sunken Stone? 10 Great Reasons To Work Together
How can you grow your brand on Amazon with Sunken Stone? We're all for delivering consistent growth to consumer packaged goods brands looking to implement or optimize Amazon as a
Here Are 12 Amazon PPC Experts To Skyrocket Your ROAS
PPC advertising is one of the most effective digital marketing practices that CPG brands selling on Amazon can leverage to attract high-quality traffic, and maximize sales. An effective PPC campaign
This 7-Step Amazon PPC Tutorial Will 10x Your Brand’s Sales
Do you want to start advertising on Amazon, but do you need an Amazon PPC tutorial to know where to even begin? Have you been running amazon pay-per-click ads but
What Is A Good ACoS On Amazon? 7 Tips To Maximize ROI
ACoS is one of the major metrics that CPG brands selling on Amazon must monitor regularly. Many Amazon brands rely on this metric to measure the ROI from their PPC
7 EASY Ways To Monitor Price Changes On Amazon [How To]
You might not be aware that the price of products on Amazon can fluctuate frequently. So if you're selling your products through a marketplace like Amazon, it's essential that you
5 Ways To Improve Your Amazon Inventory Strategy [Guide]
Sunken Stone’s Lead Catalogue Inventory Manager Dominique recently made a series of short videos about Amazon Inventory Strategies. Below, we share her top tips for managing inventory to scale your
How Much Does It Cost To Advertise On Amazon in 2022? [Full Guide]
In 2020, Amazon spent nearly $11 billion to advertise its eCommerce site to customers worldwide. And if they spend billions of dollars marketing a platform that most people are already