Articles, Guides & Resources To Help eCommerce Professionals Succeed
Sunken Stone’s curated collection of eCommerce tips, insights & guides will help you sell more online.
This 7-Step Amazon PPC Tutorial Will 10x Your Brand’s Sales
Do you want to start advertising on Amazon, but do you need an Amazon PPC tutorial to know where to even begin? Have you been running amazon pay-per-click ads but
What Is A Good ACoS On Amazon? 7 Tips To Maximize ROI
ACoS is one of the major metrics that CPG brands selling on Amazon must monitor regularly. Many Amazon brands rely on this metric to measure the ROI from their PPC
7 EASY Ways To Monitor Price Changes On Amazon [How To]
You might not be aware that the price of products on Amazon can fluctuate frequently. So if you're selling your products through a marketplace like Amazon, it's essential that you
5 Ways To Improve Your Amazon Inventory Strategy [Guide]
Sunken Stone’s Lead Catalogue Inventory Manager Dominique recently made a series of short videos about Amazon Inventory Strategies. Below, we share her top tips for managing inventory to scale your
How Much Does It Cost To Advertise On Amazon in 2022? [Full Guide]
In 2020, Amazon spent nearly $11 billion to advertise its eCommerce site to customers worldwide. And if they spend billions of dollars marketing a platform that most people are already
How To Use Amazon Attribution To Increase PPC Profits [Guide]
Finding long-term success on Amazon involves many moving parts, including implementing a well-thought-out advertising campaign, driving relevant external traffic to Amazon product listings, and proper tracking of sales performance. It
4 EASY Ways To Start Reselling On Amazon
Have you ever thought about making some extra money on the side? If so, then you might want to consider reselling on Amazon. Do you know how to start reselling
EASY TIPS To Report Unauthorized Sellers On Amazon [How To]
Amazon is a great place to buy and sell products. But, if you're not careful, it can also be the perfect place for online resellers to set up shop. Unauthorized
3 EASY Tips To Monitor Price Changes on Amazon [How To]
Did you know that Amazon and other sellers that compete in the same product category as you can change the price of their products at any time? This is because
5 Easy Ways To Handle Unauthorized Sellers On Amazon [How To]
If your brand is selling on Amazon, you need to have a plan for handling unauthorized sellers of your products. Unfortunately, there are plenty of people who will steal your
